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Tips for Creating an Effective Flyer for Your Cleaning Business

A flyer is a relatively inexpensive way to get your cleaning business noticed, especially when you are planning a special sale or event. Before you spend time and money creating the perfect flyer, find out the local city ordinances regarding posting advertisements. When you have the flyers printed, make sure you have extras to keep in your service vehicles so that you can pass them out to your customers on your next visit. Current customers can be excellent references, especially if they have a few flyers to share.

Headlines and Graphics

The first step in creating an eye-catching flyer is to sit down with a piece of paper and a pencil and brainstorm some headlines. Try to get your main message across in just a few words so you can print those words large enough to be readable from across a room. After you have the headline, find a simple image that fits the theme of the headline. You can find several good clip art sites free online, or you can purchase an inexpensive clip art collection at any software store. If you are lucky enough to know someone who is artistically inclined, ask him to help you create a custom image to represent the theme of your flyer.

Source: Strategic Business Planning